RouteSms Mobile Originated (MO) SMS inbound messaging service enables businesses to receive SMS messages from subscribers into an application. MO is a highly effective and practical way for businesses to interact with their Customers and staff in real-time. Businesses can employ MO services for a range of applications, including on-package promotions, customer response campaigns and even for retrieving data from remote field employees. Of its many applications, interactive television is arguably the most visible and its rapid adoption by the public demonstrates MO’s ability to drive exciting programming, generate additional revenue and increase audience loyalty.

Service overview

Reliable customer interactivity in a cost-effective manner. By using UK-based long numbers, i.e. standard mobile numbers starting with the UK country code +44, clients do not incur high short code charges or lengthy registration processes. What’s more, MO service is well received by end-users because it empowers them to interact with companies via SMS, in real-time. In addition MO service can be a revenue source as RouteSms provides pay outs for messages from subscribers on several mobile operators when monthly message volumes over 50,000 are received.

Features

	Operator Quality Reliable inbound management of SMS without the use of modems
	International Reach Ability to receive sms from subscribers on a large number of international operators. Click here to see reach list of RouteSms MO services.
	Random and vanity numbers Random or memorable vanity numbers.
	Data Standard and concatenated text, binary and Unicode message bodies.
	High throughput Up to 10 messages per second with higher rates available on demand.
	Service Interfaces JAVA API, HTTP
	Online Web based user interface to manage user keywords and logs

Service Fee

Yearly fee of 1000 euro will be charge to all MO service users.

Objective

Monthly Volume	Revenue payout
0 – 50,000	Euro 0.00
> 50,000	Euro 0.01

Where more than 50,000 messages are received in any given calendar month from the Operators Specified below, a pay out is payable by RouteSms for the messages received from those operators. If less than 50,000 messages are received in any given calendar month there is no out payment or per message charge.

Pay Out Operators	Network
Austria	Mobilkom, T-Mobile
Belgium	Base, Mobistar, Proximus
Cyprus	Vodafone
Czech Republic	Eurotel, T-Mobile
Denmark	TeleDanmark
Estonia	EMT
Finland	Elisa, Sonera
France	Orange, SFR
Germany	E-plus, O2, T-Mobile, Vodafone
Greece	Vodafone
Guernsey	C&W Guernsey
Hungary	T-Mobile, Vodafone
Italy	TIM,  Vodafone , Wind
Netherlands	KPN, Orange, Telfort, T-Mobile, Vodafone
Norway	Netcom
Poland	Polkomtel, PTK
Portugal	Optimus, TMN , Vodafone
South Africa	Vodacom